Essential to sustain a creative and motivated mind is to constantly be in a state of curiosity. In the digital age, we have the privilege of being able to have almost any kind of information at our fingertips, as we can quickly search a topic on the web. As people who want to excel in their work, we are always reading and seeking inspiration from what is available to us online. Here are some websites we look at regularly:

  1. The news. Whatever is happening around us will directly influence what kind of content our minds will come up with. We may come across news of injustice, which could fuel a new passion. We may come across a new law that passed, which could lead to our brand showing support or disagreement to take a stand and make a statement. Whatever news we come across, just like how all news impact people in some way, news will impact our brands.

  2. Branding Mag. A magazine focused on facilitating the discussion on branding, Branding Mag is a great resource to stay updated on what is going on in the branding world. They highlight great strategies and the evolution of fresh brands, which would be a great way to see what the competition is and to let this shape our future strategies.

  3. Medium. This is a widely used platform for bloggers and anyone who wants to share their thoughts. Because anyone can write posts, there is such a diversity of topics and viewpoints that you can read up on. This is a thought-filled hub that will stimulate your mind as you read and think about the ideas brought up.

  4. T Brand Studio. As the branding department of the Washington Times, T Brand Studio showcases several brands that have utilized creativity and stories to inspire. Though this website does not necessarily have information on branding in itself, this is a fun and innovative website to show how brands use storytelling to boost their brand image.

  5. SiteInspire. Continuing on the idea that we must stay inspired always, we must do so and keep up with what is relevant. Right now, an aspect of the design realm that is relevant is good website design. SiteInspire is a showcase of several websites that have exceptional design and user experience.

Important to cultivating the individuality of each person, this may just be a starting place for you to find your own list of websites that push you to dream and stay motivated. Make sure to include this into your work routine to ensure that you will stay up to date and be moved to keep creating. The more we know, the more we will realize that we have so much to learn. Feed your curiosity, and keep it alive.

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